Dame 5 Campaign: Master of Ceremonies

Over the years, I worked closely with adidas Global Basketball on multiple campaign launches for Damian Lillard. For this launch we developed a series of stories to tie back to an overarching concept of Dame as the ultimate MC both on and off the court.

We created a full toolkit with multiple elements to be used in social, digital, retail, and OOH channels.

My duties included scoping, budget negotiations, tracking, client management, project management and content creation support.